Privacy Policy
```Effective Date: June 27, 2026
Picture Pairs is a mobile memory match puzzle game developed by Serfu Games.
This Privacy Policy explains how information is collected, used, and shared when you use our game.
Information We Collect
We do not directly collect personal information such as your name, email address, phone number, or address.
However, the app may use third-party services that may collect certain information automatically, including device identifiers, advertising identifiers, app usage data, crash data, approximate location, and purchase-related information.
Third-Party Services
Picture Pairs may use third-party services for analytics, advertising, in-app purchases, crash reporting, and app performance. These services may include:
- Google AdMob
- AppLovin MAX
- Firebase Analytics
- Firebase Crashlytics
- RevenueCat
- Apple StoreKit
These third-party services may collect and process data according to their own privacy policies.
How We Use Information
Information may be used to:
- Provide and improve the game
- Show ads
- Measure ad performance
- Analyze gameplay and app performance
- Process in-app purchases
- Detect crashes and technical issues
- Prevent fraud and abuse
Advertising
The app may show ads provided by third-party advertising networks. These networks may use advertising identifiers and similar technologies to provide personalized or non-personalized ads, depending on your device settings and consent choices.
In-App Purchases
If the app offers in-app purchases, purchases are processed by Apple and/or related purchase services. We do not collect or store your payment card information.
Children’s Privacy
Picture Pairs is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13.
Data Retention
Third-party services may retain data according to their own privacy policies. We do not directly store personal information on our own servers.
Your Choices
You can limit ad tracking or reset your advertising identifier through your device settings. You may also manage app permissions from your device settings.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.
Contact Us
If you have any questions about this Privacy Policy, you can contact us at:
serfutest@gmail.com